5 Ways to Successfully Manage a Low-Budget AdWords Account

Google AdWords Small Budget

If you own a small or medium-sized business, chances are you’ve been solicited by a PPC company by now. If you entertained it, you likely found out fairly quickly that it isn’t a cost-effective advertising solution for smaller budgets. However, …

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PPC Agencies: Improve the ROI of Your AdWords Campaigns with This Special Technique

Big By Weather

If you’re a digital advertiser working for a PPC agency, you’ve likely run into some hurdles when using geo-targeting in AdWords. Your reach can be considerably limited by searchers in your targeted area who browse privately or limit cookies. With …

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Car Dealership Phone Call & Lead Tracking AdWords

PPC Management of a Car Dealership in Fort Lauderdale, FL Below are results of a car dealership that we started managing Google AdWords in November of 2012 the prior two months are for reference of before we started working on …

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Internet Sales Tax: What You’ll Pay

marketplace fairness act

The Marketplace Fairness Act (widely known as the Internet sales tax bill) passed the Senate on Monday, and with the support of President Obama, there’s a good chance it will pass the Republican-controlled House. The likelihood of the bill passing …

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PPC Professionals Expert PPC Management & Consulting Services

ppc professionals

PPC Professionals, a pay-per-click agency located in Fort Lauderdale, Florida, is a team of online marketing experts with over four decades of combined experience with pay-per-click (PPC), search engine marketing (SEM), search engine optimization (SEO), local marketing and more. The …

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The Fall of BlueGlass

the fall of blueglass

“Remarkable digital marketing agency” BlueGlass has proven to be anything but recently, with a messy public dispute among managing executives in the failing U.S. office. BlueGlass is one of the most well known SEO companies (currently) in existence, having been …

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Google Now Coming to Desktops

Google Now

Google Now, a predictive personal assistant, has finally started working its way into its browser and Chrome OS. Although Google began working on the integration of its anticipatory alert system, currently only available on Android, in December, the search giant …

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Google AdWords Enhanced Campaigns First Impressions

photo 14-59-15

As we promised in our earlier blog, Google AdWords Introduces Enhanced Campaigns, we’re following up with a discussion about our first impression about the new AdWords feature. Although many AdWords accounts have yet to receive the beta version of Google’s …

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PPC Management for Advertising Agencies

PPC Management

Although Google AdWords has been around for a little over 12 years, many traditional advertising firms haven’t made the foray into pay per click marketing yet. Consider this scenario: You work for an advertising agency and a client you’ve maintained a …

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PPC Management for Large Companies

PPC Management

We’re one month into 2013 and it’s time to take a fresh look at what it takes to manage successful high-volume Google AdWords campaigns. Large accounts typically have a budget anywhere from $10,000 to $100,000 per day. These companies clearly …

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